Priced right vs. priced wrong: what 30 days of local St. Vrain Valley sales reveal
Dated: May 26 2026
Views: 230
Tim Sheehan · JPAR Modern Real Estate
Market Notes
St. Vrain Valley · May 2026
Priced right vs. priced wrong: what 30 days of local sales reveal
There is one decision that shapes almost everything that follows when you sell a home - the price you choose on day one. The data shows exactly how much it matters.
TS
By Tim Sheehan, Realtor® · Longmont & the St. Vrain Valley Single-family detached · IRES MLS data, May 2026
Median days to sell · core market under $1.5M
Sold at or above original price
27
days on market
Had to cut price first
47
days on market
Homes that had to reduce took roughly 74% longer to find a buyer.
I pulled recent IRES MLS hotsheet data for single-family detached homes across Longmont, Firestone, Frederick, Mead, and Niwot - every status from Coming Soon through Sold - and looked at one question: what actually happens to homes that price right versus homes that have to cut?
The pattern is clear, and it is measurable.
Homes priced right sold in about four weeks
Among single-family homes that closed in the core market (under $1.5M), the ones that sold at or above their original asking price did so in a median of 27 days. The ones that had to reduce their price first took a median of 47 days. Getting the price right the first time did not just protect the final number - it cut weeks off the time to a signed contract.
The live market tells the same story. Among homes currently for sale in the core segment, those still sitting at their original list price have been on the market a median of 76 days. Those that have already cut their price and still have not sold have been listed a median of 136 days - almost twice as long, and still waiting.
Most sellers reduced and most paid a concession too
Pricing pressure is real right now. In the core market, here is what the closed sales showed:
59%
of core sales reduced price from the original list
~$8,750
typical give-up from original price among those that cut
69%
included a seller concession, median ~$8,750
So a realistic picture for many sellers is a modest price reduction and a concession on the way to closing. Pricing accurately at the start is what keeps both from growing larger.
Luxury Sector · $1.5M and above
A different market entirely
The high end behaves nothing like the core market. Luxury single-family listings made up roughly 19% of active inventory in this pull but only about 7% of sales, a sign of inventory building faster than it clears.
80%
of luxury sales had reduced price (vs 59% core)
$23.5K
median concession when given (vs $8,750 core)
236
median days for cut-but-unsold luxury listings - nearly 8 months
Luxury homes that misprice pay for it in time on the market. Reducing the price has not been enough to move them. The margin for error on pricing is even thinner at the top, and patience alone is no substitute for getting the number right.
A note on these figures: the high-end sample in a single month is small, about 10 closed sales and 15 active listings, so read these as directional indicators of how the segment is behaving, not precise benchmarks.
The full picture, side by side
Metric
Core (<$1.5M)
Luxury ($1.5M+)
Sold - priced right, days to sell
27 days
illustrative*
Sold - had to cut, days to sell
47 days
~42 days
Share of sales that reduced price
59%
80%
Concession frequency · median
69% · $8,750
30% · $23,500
Active - still at original price
76 days listed
63 days listed
Active - cut, still unsold
136 days listed
236 days listed
What this means if you are selling
The data points consistently in one direction: in this market, accurate initial pricing is associated with faster sales and stronger outcomes, while overpricing tends to lead to reductions, longer time on the market, and, in the core segment, concessions on top.
1
The first few weeks are the most valuable. Homes priced correctly capture serious buyers during that window.
2
A price reduction is not a strategy, it is a correction. The homes still sitting after a cut are the evidence.
3
In the core market, plan for the possibility of a concession as part of the negotiation, and price accordingly.
4
If your home is in the luxury segment, the margin for error is thinner still, patience alone will not substitute for the right number.
See where your home fits in the data
I offer a free, no-obligation pricing review for homeowners in Longmont and the St. Vrain Valley, comparable sales, realistic days-on-market expectations, and a defensible price range based on what is actually happening in your neighborhood right now.
I’m originally from the UK, from Irish parents, and yes, I still sound like someone who’s either about to sell you a house or narrate a BBC documentary. I moved to Colorado in 2017 with my....
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